Target today announced they’re implementing a risky “no guns” policy, as announced today by the company’s execs.
The leadership team has been weighing a complex issue, and I want to be sure everyone understands our thoughts and ultimate decision.
As you’ve likely seen in the media, there has been a debate about whether guests in communities that permit “open carry” should be allowed to bring firearms into Target stores. Our approach has always been to follow local laws, and of course, we will continue to do so. But starting today we will also respectfully request that guests not bring firearms to Target – even in communities where it is permitted by law.
In so many words, TARGET stores are asking YOU, the customers, to voluntarily become the unarmed, defenseless target of violent criminals when you shop in their stores. Without compensation, at that!
Target has chosen politics over its customers’ personal safety. It’s more symbolism over substance as they promote make-believe safety to make some people “feel” safe instead of allowing card-carrying good guys to carry a means to fight back against violent attack.
Target has already been on Americans’ bad list since the retailer let hackers steal as many as 110,000,000 (that’s one hundred ten MILLION) credit card numbers from customers last year. What’s worse, they were warned that there was a data breach and Target did NOTHING about it initially.
Is this the sort of retailer you want to trust with your credit card or debit card, much less your family’s safety?
Of course, bad guys don’t care about signs and store rules. This announcement is nothing more than a gold-leaf invitation to bad guys to victimize folks at Target stores, where they know they won’t face any good guys with guns.
The bottom line is this: If Target can’t keep your credit card information safe, why would you think they going to keep you and your family safe?
Through utter ineptitude, negligence and incompetence, they allowed tens of millions of credit cards and customers’ personal information data to be stolen, alienating tens of millions of Americans. Now they have needlessly alienated tens of millions of gun owners.
Who will the executives at Target alienate next?
If you hold Target stock, the prudent and intelligent investor would be clicking the “sell” button if you haven’t already.
If you continue shopping at Target, you’re foolishly risking you and your family’s safety and well-being for what? How is that reasonable or prudent?
Here’s a better idea.
Save your Walmart or other competitor’s receipts and mail them to Target’s corporate headquarters.
1000 Nicollet Mall
Minneapolis, MN 55403