Kelsey Brickl launched a Change.org petition this past week in response to Josh Bowmar spear-hunting a bear in Canada.

Josh, who’s got bigger cajones than me, used a spear to kill a bear.  It’s perfectly legal to use a spear in Canada where the bear was taken.  It was hunted legally, morally and ethically- just like mankind has hunted animals with spears since the beginning of time.

Here’s the YouTube video:

Kelsey Brickl, a social justice warrior from the wealthy Chicago suburb of New Lenox, IL, just couldn’t respect other peoples’ right to do legal, moral and ethical activities.  She launched a Change.org petition to pressure Under Armour to dump their sponsorship of Josh Bowmar’s wife Sarah.

Kelsey

Here’s her photo:

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Brickl’s Change.org petition got a not-so-awesome 4,000 supporters, but that was enough for Under Armour to throw Sarah under the bus.

Kelsey Brickl gloated.

Victory! Under Armour Severs Ties with Bowmars!

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Until Friday, Sarah Bowmar was the star of Baltimore-based Under Armour’s first women’s hunting campaign, “The Women of Will”.

Baltimore-based Under Armour (does the fact they are Baltimore-based tell you anything?) confirmed to Business Insider that they terminated their relationship with Sarah Bowmar.

Under Armour has ended its endorsement deal with hunter and fitness star Sarah Bowmar after she posted a video to YouTube of her husband, Josh, brutally killing a black bear with a 7-foot homemade spear, The Daily Mirror first reported.

The 13-minute footage was posted to the couple’s Bowmar Bowhunting channel in June and was captured in Alberta, Canada, using a GoPro camera, which was attached to the weapon.

Both Bowmars — who own the Bowmar Fitness supplement and online coaching company — are wearing Under Armour clothing in the video, which was viewed more than 200,000 times but has now been removed. (The video, which is very graphic, can be viewed on The Daily Mirror.)

I posted about it at The Truth About Guns.  It went up at 3p Saturday.

Under Armour Dumps Hunters, Hunters Returning The Favor

As of 8:30pm, it had been seen by nearly a quarter-million people.

 

What’s more, hunters are pushing back:

BurnunderArmour

 

But wait:  There’s more!

Legal threats roll in!

We’ve pulled down the legal threats from Kelsey in a goodwill gesture.

They have been archived, so if things turn nasty, we’ll have them to repost.

 

17 thoughts on “LAWSUIT THREAT #11: Kelsey Brickl squirms after her Change.org petition gets Under Armour to dump hunters; now hunters dumping Under Armour”
  1. Thank you for not backing down to this bully. A social justice warrior was called a nosy busybody several years ago. It appears that Kelsey is finding out that when you stick your nose places that it doesn’t belong, it has a tendency to get bent.

  2. I honestly believe they need to sue her for defamation of character and as a direct result the loss of income. Maybe if this social bully (not warrior) lost her home and livelihood she might decide to think before she acts in the future…

  3. So, Kelsey got death threats and someone yelled at her… boo hoo.

    The Bowmars have gotten countless death threats from unhinged idiots. All thanks to Kelsey.

    What’s wrong Kelsey? You can dish it out, but you don’t like to take it?

    Chickens coming home to roost is right!

  4. I’ve never been a fan of UA. Now I am even less so.

    They are dead to me, just like the scum at Wounded Warrior Project.

  5. Hey, if you are going to stop by Under Armour’s FB page and let them know how you think about them, you can also stop by Cabela’s and Bass Pro Shop’s FB page and ask them to stop selling for these idiots… Tell your friends to do the same.

  6. I’m not a hunter but I am a fisherman who loves the outdoors and knows that hunters love the outdoors as much as fisherman do. I have bought several products from Underarmor in the past. In light of this action by Underarmor, I no longer will. At least not until this situation is remediated in a way that doesn’t cow to crybullies.

  7. I wont spend a dime on Under Armour, You always hear anti-hunters talking smack about “if you want to be fair use a spear” or some such crap and when someone does it in a completely legal manner Under Armour drops their sponsorship because anti-hunters are offended. Well I hope Anti-hunters will keep you in business Under Armour because I will not, and hunters aught-not spend on your product.

  8. She enjoys being the bully, but like a lot of bullies when it comes back they cry foul.

  9. I don’t own a single piece of under armour merchandise but as a result of this I never will. The company has caved to socialism therefore does not serve American interest

  10. It can’t be very good “Armour” if what is “Under” is so thin skinned that they cow-tou to suburbanite liberal busybodies using the Internet to throw their spears and ask the vendor to take all the heat. Dear little Kelsey just sits in silence watching UA’s stock price take a dip. If you have no skin in the game, you don’t need any Armour.

  11. Well I feel better now. I’ve never purchased any of their over-priced, over-marketed, and over-hyped products. I guess I will just continue to avoid whatever crap the mainstream media pushes. I’ll just save my money.

  12. It’s a shame Under Armour disgraced our hunting community. For legal hunting at that! Not only the hunters, all active outdoor sportsmanship clubs. We all stick together and most of us will gladly never buy your product again!

  13. I guess I’m missing something here. Under Armour sells hunting apparel, yet they dropped Sarah Bowmar because her husband was hunting? I can’t imagine anyone would want to buy their hunting gear anymore.

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